There’s a reason websites are now being considered by most start-ups as a platform to showcase their products and services. Other than being cost-efficient, it is a relatively new medium that attracts the previous and new generations.
So, if you are a small start-up business owner who plans to put up your own website to get your products on the customer’s radar online, xxiibrands.com shares a checklist of what you should do:
Register Your Domain Name
Don’t go into the details of your web design just yet. You need to get your business registered. If you want more people to visit your site, make sure your domain name is easy to remember, accessible thru Google’s search engine and, unique because of its location. That way, Google can help customers to find you easily.
Look for a Suitable Web Hosting Service
If you are new to this type of setting-up process, chances are you might need a web host that’s user-friendly and easier to access and understand. Web hosts, such as WordPress or Weebly may just be your partners on this one.
Other than offering a variety of themes and templates for your website, it can also help you easily maintain it with the help of its user-friendly dashboard. Just a warning though, this would eat up most of your time. So, if you aren’t sure on doing this solo, might as well seek the help of a friend who is familiar with it or have the services of a professional web developer.
Your Content and Branding
What should people online know about your company and the products or services that you are offering? Prepare an outline of what information should appear on your website.
For your products, make sure you have great photos to display. Do you want to have a gallery of them or just a sneak peek? Make sure you also set up a portion from your website where customers can freely give their feedback.
Of course, never forget your company logo and your signature color and design. Branding, after all, makes your company and products stand out among the others. Make sure your website is as mobile-friendly as possible. Almost anyone now has the access to sites thru the use of their smartphones.
In any business endeavor, one should always keep in mind that websites are tools to help your company grow. So, if you’re planning to put up one, the things listed above would help you go in the right direction.